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Building on our previous discussion of item-level tracking and digital transformation, this article examines how GS1 Digital Link and item-level tracking combine to connect physical products with rich digital data. Adopting these new standards helps retailers unify operations, improve traceability, and enhance customer engagement—key advantages in today’s competitive landscape.
In our previous blogs, we explored how seamless shopping and swift fulfillment are reshaping retail. Driving these changes are key digital initiatives—such as item-level tracking with RAIN RFID, Digital Product Passport (DPP), Digital Link, and Sunrise/ Ambition 2027 (2D barcodes)—that enable real-time visibility, reinforce compliance, and build stronger customer trust.
Did you know that many industries, including retail, healthcare, logistics, and manufacturing, are increasingly adopting RFID technology? The driving force behind this is their desire to streamline operations with automated data collection and real-time visibility.
As a retail DC operations manager, how do you envision fulfillment evolving? With unified commerce blurring the lines between in-store and online shopping, distribution centers (DCs) must keep pace with real-time inventory demands and enable faster, seamless customer experiences.
Imagine finding the perfect pair of shoes online and checking the retailer’s app for availability. It shows they’re in stock at a nearby store, so you head over there, confident that your trip won’t be in vain.
In today’s fast-evolving retail landscape, data is the key to unlocking unified commerce. AI, cloud computing, and automation are transforming retail operations—and they all rely on accurate, real-time data. This is where AIDC technologies play a crucial role, enabling seamless data capture, automation triggers, and intelligent decision-making.
Today’s retailers confront rising customer expectations, escalating operational costs, and persistent supply chain disruptions. To stay competitive, businesses must embrace technology to streamline operations and improve efficiency.
In today’s fast-paced logistics environment, distribution centers (DCs) and fulfillment centers (FCs) are under constant pressure to deliver faster and more accurately while simultaneously pushing to lower operational costs. To meet these demands, providers are maximizing their use of mobility solutions to improve productivity.
Free trade and protectionist trade policies are fluctuating significantly, causing unprecedented disruption to interconnected and interdependent supply chains in the US.
Consumers have many choices today. To keep your advantage, you need loyal, happy customers. Increasing customer retention by just 5% can increase profits by 25-95%. These existing customers become brand advocates, spend more, and are 50% more likely to try new products1.